Brown: Red-Blooded Risk: The Secret History of Wall Street

An innovative guide that identifies what distinguishes the best financial risk takers from the rest. From 1987 to 1992, a small group of Wall Street quants invented an entirely new way of managing risk to maximize success: risk management for risk-takers. This is the secret that lets tiny quantitative edges create hedge fund billionaires, and defines the powerful modern global derivatives economy. The same practical techniques are still used today by risk-takers in finance as well as many other fields. Red-Blooded Risk examines this approach and offers valuable advice for the calculated risk-takers who need precise quantitative guidance that will help separate them from the rest of the pack.

While most commentators say that the last financial crisis proved it's time to follow risk-minimizing techniques, they're wrong. The only way to succeed at anything is to manage true risk, which includes the chance of loss. Red-Blooded Risk presents specific, actionable strategies that will allow you to be a practical risk-taker in even the most dynamic markets.

There are people who disapprove of every risk before the fact, but never stop anyone from doing anything dangerous because they want to take credit for any success. The recent financial crisis has swelled their ranks, but in learning how to break free of these people, you'll discover how taking on the right risk can open the door to the most profitable opportunities.

Contents

• Chapter 1 What This Book Is and Why You Should Read It
• Chapter 2 Red Blood and Blue Blood 
• Chapter 3 Pascal's Wager and the Seven Principles of Risk Management
• Chapter 4 The Secret History of Wall Street: 1654– 1982
• Chapter 5 When Harry Met Kelly
• Chapter 6 Exponentials, Vampires, Zombies, and Tulips
• Chapter 7 Money 
• Chapter 8 The Story of Money: The Past
• Chapter 9 The Secret History of Wall Street: 1983– 1987
• Chapter 10 The Story of Money: The Future
• Chapter 11 Cold Blood 
• Chapter 12 What Does a Risk Manager Do?—Inside VaR 
• Chapter 13 VaR of the Jungle 
• Chapter 14 The Secret History of Wall Street: 1988– 1992
• Chapter 15 Hot Blood and Thin Blood 
• Chapter 16 What Does a Risk Manager Do?— Outside VaR
• Chapter 17 The Story of Risk 
• Chapter 18 Frequency versus Degree of Belief
• Chapter 19 The Secret History of Wall Street: 1993– 2007
• Chapter 20 The Secret History of Wall Street: The 2007 Crisis and Beyond
• Index

Key Features

• Contains a secret history of Wall Street, the parts all the other books leave out.
• Includes an intellectually rigorous narrative addressing what it takes to really make it in any risky activity, on or off Wall Street.
• Addresses essential issues ranging from the way you think about chance to economics, politics, finance, and life.
• Written by Aaron Brown, one of the most calculated and successful risk takers in the world of finance, who was an active participant in the creation of modern risk management and had a front-row seat to the last meltdown.
• Written in an engaging but rigorous style, with no equations.
• Contains illustrations and graphic narrative by renowned manga artist Eric Kim.

Book Details

• Hardcover: 432 pages
• Publisher: Wiley; 1 edition (October 11, 2011)
• Language: English
• ISBN-10: 1118043863 
• ISBN-13: 978-1118043868
• Product Dimensions: 9.1 x 6.4 x 1.1 inches

List Price: $34.95 

Schlichter: Paper Money Collapse: The Folly of Elastic Money & the Coming Monetary Breakdown

The case for the inevitable failure of a paper money economy and what that means for the future. All paper money systems in history have ended in failure. Either they collapsed in chaos, or society returned to commodity money before that could happen. Drawing upon novel new research, Paper Money Collapse conclusively illustrates why paper money systems—those based on an elastic and constantly expanding supply of money as opposed to a system of commodity money of essentially fixed supply—are inherently unstable and why they must lead to economic disintegration.

These highly controversial conclusions clash with the present consensus, which holds that elastic state money is superior to inflexible commodity money (such as a gold standard), and that expanding money is harmless or even beneficial for as long as inflation stays low. Contradicting this, Paper Money Collapse shows that:

• The present crisis is the unavoidable result of continuously expanding fiat money.
• The current policy of accelerated money production to "stimulate" the economy is counterproductive and could lead to a complete collapse of the monetary system.
• Why many in financial markets, in media, and in the policy establishment are unable (and often unwilling) to fully appreciate the underlying problems with elastic money.

This compelling new book looks at the breakdown of modern economic theory and the fallacy of mathematical models. It is an analysis of the current financial crisis and shows in very stark terms that the solutions presented by paper money-enthusiasts around the world are misguided and inherently flawed.

Contents

• Prologue: The Brave New World of Elastic Money

Part One: The Basics of Money

• Chapter 1: The Fundamentals of Money and Money Demand 21
• Chapter 2: The Fundamentals of Fractional-Reserve Banking 49

Part 2: The Effects of Money Injections

• Chapter 3: Money Injections without Credit Markets
• Chapter 4: Money Injections via Credit Markets

Part 3: Fallacies about the Price Level and Price Level Stabilization

• Chapter 5: Common Misconceptions Regarding the Price Level
• Chapter 6: The Policy of Stabilization

Part 4: History of Paper Money: A Legacy of Failure

• Chapter 7: A Brief History of State Paper Money

Part 5: Beyond the Cycle: Paper Money Collapse

• Chapter 8: The Benefi ciaries of the Paper Money System
• Chapter 9: The Intellectual Superstructure of the Present System
• Chapter 10: Beyond the Cycle: Paper Money’s Endgame

Epilogue: A Return to Commodity Money
Notes
About the Author
Index

About the Author

• Detlev S. Schlichter is a writer and Austrian school economist who has spent nearly twenty years working in international finance, including stints at Merrill Lynch, J.P. Morgan, and Western Asset Management. In his career, Schlichter has overseen billions in assets for institutional clients around the globe.

Book Details

• Hardcover: 288 pages
• Publisher: Wiley; 1 edition (September 21, 2011)
• Language: English
• ISBN-10: 1118095758
• ISBN-13: 978-1118095751
• Product Dimensions: 9.1 x 6.4 x 1 inches

List Price: $39.95 

 

Huffman: Psychology in Action 10th Edition

Engage and Inspire through active learning with Karen Huffman's Psychology in Action, the acknowledged leader of active learning and student success. This flagship book's new edition helps students examine their own personal studying and learning styles with several new pedagogical aids -- encouraging students to apply what they are learning to their everyday lives. Through its welcoming voice, Psychology In Action continues to offer a program through the book and media with ongoing study tips and psychological techniques for mastering the material as well as integration of technology through WileyPLUS.

Additionally, author Karen Huffman has created a new Video Tutorial Series explaining and contextualizing over 80 of the most difficult concepts in introductory psychology by using examples and applications not discussed in the text; hands-on demonstrations developed in the author's classroom; and "virtual field trips" in which students see psychology in real world settings.

Psychology in Action is available in alternate versions (eBooks and custom) for professors and students. For more information, visit the "Instructor's Resource" tab or "Student Resource" tab below.

Contents

• Chapter 1. Introduction to Psychology and Its Research Methods
• Chapter 2. Neuroscience and Biological Foundations
• Chapter 3. Stress and Health Psychology
• Chapter 4. Sensation and Perception
• Chapter 5. States of Consciousness
• Chapter 6. Learning
• Chapter 7. Memory
• Chapter 8. Thinking, Language, and Intelligence
• Chapter 9. Life Span Development I
• Chapter 10. Life Span Development
• Chapter 11. Gender and Human Sexuality
• Chapter 12. Motivation and Emotion
• Chapter 13. Personality
• Chapter 14. Psychological Disorders
• Chapter 15. Therapy
• Chapter 16. Social Psychology
• Chapter 17. Industrial/Organizational Psychology
• Chapter 18. Psychology at Work in the Global Economy

Key Features

• Karen Huffman’s Psychology in Action is the recognized leader in critical thinking and active learning and was the first Intro Psych text to implement both..
• Visual Quizzes: Photos, cartoons, and figures are used to add visual dimension to the learning experience. Quizzes are accompanied by questions that help students assess their understanding of topics.
• Tools for Student Success: Active Reading, Strategies for Grade Improvement, Time Management and Study Tips.
• Why Study Psychology? Chapter Openers: Each chapter now begins with a brief overview of the benefits and special high points of the chapter to help motivate and excite the reader.
• Personal Story/Case Study: In response to professor and student requests, Psychology in Action contains short vignettes sprinkled throughout the text.

New To This Edition

• NEW! The interior has been entirely re-designed in order to help readers to move through the concepts with maximum clarity and minimum distraction.
• NEW Research Challenges present expanded discussions of the latest research on “Hot Topics” (such as Embodied Cognition), followed by a special Student Engagement Exercise, which asks students to identify the hypothesis, research method, IV, DV, etc. This repeatedly reinforces the most essential student learning objectives -- the mastery of the scientific method and its various components. Few, if any, intro texts ever revisit this material past Chapter 1, much less provide interactive, self-testing opportunities.
• A NEW Expanded Psychology Engages section has been included at the end of each chapter. This increases the flow of the most essential material, while still preserving the highly engaging, supplemental material to successfully enrich learning.
• NEW Myth Busters are integrated throughout each chapter and encourage students to think critically about previous psychological misperceptions and myths.
• NEW Test Yourself is integrated throughout Psychology in Action asks students to respond to highly engaging personality questionnaires and self-reflection exercises in order to increase their motivation and engagement while also improving understanding of key terms and core concepts. [This feature differs from the preexisting “Try This Yourself” because it focuses on “self-tests” (e.g., “What Are Your Major Hassles?” “Are You Resilient?”) versus hands-on exercises related to specific textual material (e.g., “Do You Have a Blind Spot?”)]
• NEW, Upgraded, and renamed Step-by-Step Diagrams and Concept Organizers, with a small, STOP sign icon and a note to the reader saying: This Step-by-Step diagram [or Concept Organizer] contains essential information NOT found elsewhere in the text, which is likely to appear on quizzes and exams. Be sure to study it CAREFULLY!
• NEW, Upgraded, and renamed Stop & Review feature.
• UPGRADED Visual Summaries follow the NEW narrative summaries and are now more visually appealing and less textual. Narrative Summaries present the learning objectives distributed throughout the chapter, along with sample answers, in a two-page spread at the end of each chapter.

Book Details

• Hardcover: 784 pages
• Publisher: Wiley; 10 edition (© 2012)
• Language: English
• ISBN-10: 1118019083
• ISBN-13: 978-1118019085
• Product Dimensions: 11 x 9.4 x 1.2 inches

List Price: $122.74 

Educational Testing & Measurement: Classroom Application & Practice 9th Edition

While maintaining a reader friendly, conversational approach to a technical topic area, Educational Testing and Measurement, 9th edition, introduces students to the dramatic developments that have occurred in the field over the last few years. More importantly, the text aims to clearly explain their implications for teachers while addressing the controversies that have arisen around these developments.

In addition to discussing the previous topics of NCLB, high-stakes testing, and the IDEIA, a completely new chapter on the response-to-intervention (RTI) identification approach has been added, as well as a new section on curriculum-based measurement (CBM), a key component of the RTI approach, in order to bring students “up to speed” in the complexities and controversies of these issues, while presenting the information in a thoughtful, balanced way.

Contents

• Chapter 1 An Introduction to Contemporary Educational Testing and Measurement.
• Chapter 2 High-Stakes Testing.
• Chapter 3 Response-to-Intervention (RTI) and the Regular Classroom Teacher.
• Chapter 4 The Purpose of Testing.
• Chapter 5 Norm- and Criterion-Referenced Tests and Content Validity Evidence.
• Chapter 6 Measuring Learning Outcomes.
• Chapter 7 Writing Objective Test Items.
• Chapter 8 Writing Essay Test Items.
• Chapter 9 Performance-Based Assessment. 
• Chapter 10 Portfolio Assessment.
• Chapter 11 Administering, Analyzing, and Improving the Test or Assessment.
• Chapter 12 Marks and Marking Systems.
• Chapter 13 Summarizing Data and Measures of Central Tendency.
• Chapter 14 Variability, the Normal Distribution, and Converted Scores.
• Chapter 15 Correlation.
• Chapter 16 Validity Evidence.
• Chapter 17 Reliability.
• Chapter 18 Accuracy and Error.
• Chapter 19 Standardized Tests.
• Chapter 20 Types of Standardized Tests.
• Chapter 21 In the Classroom: A Summary Dialogue.

Appendices

• Appendix A: Math Skills Review.
• Appendix B: Preparing for the Praxis II: Principles of Learning and Teaching Assessment.
• Appendix C: Determining the Median When There are Multiple Tied Scores.
• Appendix D: Pearson Product-Moment Correlation.
• Appendix E: Statistics and Measurement Texts.
• Appendix F: Answers for Practice Questions.

Key Features

• Addresses the complex and controversial issues of NCLB, high-stakes testing, and IDEIA in a thoughtful, non-biased way.
• Presents content in a friendly, non-intimidating, but still meaningful manner.
• Speaks with their primary audience-classroom teachers-fully in mind.
• Presents difficult, abstract ideas and procedures in an up-to-date, accurate, and accessible manner.
• Invokes a friendly, conversational style to stress the application of theory while still providing ample theoretical background that will provide students a strong foundation in educational testing.
• A flexible layout of the text enables instructors the ability to follow the chapter sequence as is, or modify it to serve their particular needs.

New To This Edition

• A completely new chapter (chapter 3) devoted to bringing students "up to speed" on the response-to-intervention (RTI) approach.
• An added section to Chapter 1 focusing on curriculum-based measurement, a key testing component of the RTI approach.
• Expanded discussion of the five major factors that can affect the usefulness of test results.
• The end of chapter summaries have been updated to include information relevant to NCLB, state high-stakes testing programs, IDEIA, and RTI. 

About the Author

• Thomas Kubiszyn is currently Professor of Educational Psychology at the University of Houston. He received his M.A and Ph.D. at the University of Texas at Austin, and he received his B.A. at the State University of New York at Buffalo.
• Gary Borich is currently Professor of Educational Psychology at the University of Texas at Austin. His research areas include applied data analysis, program evaluation, and teaching effectiveness.

Book Details

• Hardcover: 512 pages
• Publisher: Wiley; 9 edition (2010)
• Language: English
• ISBN-10: 047052281X
• ISBN-13: 978-0470522813
• Product Dimensions: 9.3 x 7.7 x 0.8 inches

List Price: $110.28 

 

Comer: Psychology Around Us 2nd Edition

Psychology Around Us, Second Edition empowers students to build psychological literacy by tying together topics and sub-topics throughout. Following a familiar organization, the unique Tying It Together sections in Psychology Around Us highlight the significance of psychology’s big picture, rather than presenting the field as disjointed topics, chapter-by-chapter. The Psychology Around Us program is full of rich, powerful media resources and supplements that have been streamlined by a team of psychology instructors like you. Psychology Around Us offers professors and students a range of tools to successfully tie psychology all together, highlighting that psychology is an integrated science.

Psychology Around Us is available in alternate versions (eBooks and custom) for professors and students. For more information, visit the “Instructor’s Resource” tab or “Student Resource” tab below.

Contents

• Chapter 1 Psychology: Yesterday and Today
• Chapter 2 Psychology as a Science
• Chapter 3 Human Development
• Chapter 4 Neuroscience
• Chapter 5 Sensation and Perception
• Chapter 6 Consciousness
• Chapter 7 Learning
• Chapter 8 Memory
• Chapter 9 Language and Thought
• Chapter 10 Intelligence
• Chapter 11 Motivation
• Chapter 12 Emotion, Stress, and Health
• Chapter 13 Personality
• Chapter 14 Social Psychology
• Chapter 15 Psychological Disorders
• Chapter 16 Treatment of Psychological Disorders

Key Features

• Every chapter begins with an opening vignette that shows the power of psychology in understanding a whole range of human behavior. This theme is reinforced throughout the chapter, celebrating the extraordinary processes that make the everyday possible.
• Guided Learning allows students to be confident that they will master the material prior to beginning a chapter, and check for their understanding at the end of each section.
• Each chapter includes special topics on Psychology Around Us that highlights interesting news stories, current controversies in psychology, and relevant research findings that demonstrate psychology around us. The Practically Speaking box emphasizes the practical application of everyday psychology.
• Three NEW “Tying It Together, Your Brain & Behavior.” These exciting and accessible two-page photo essays appear throughout the book tying together how neuroscience affects every day behaviors as eating pizza, studying a second language, or speaking in public. These layouts, which include neuroimages and findings from both human and animal studies, draw students into the brain and provide them with up-to-date information about the neural mechanisms at work during their everyday experiences. New Tying It Together, Your Brain & Behavior include; Tying It Together, Your Brain & Behavior: As We Develop (Chapter 3), Tying It Together, Your Brain & Behavior: When We Sleep (Chapter 6), and Your Brain & Behavior: When We Feel Excluded (Chapter 14).
• Study Tools throughout the chapters.
• Every chapter ends with a Tying It Together section, reiterating how material from other areas of psychology ties-in to the chapter’s topic.
• Chapter Summary: The end-of-chapter Summary reviews the main concepts presented in the chapter with reference to the specific Learning Objectives. It provides students with another opportunity to review what they have learned as well as to see how the key topics within the chapter fit together.

New To This Edition

• NEW Chapter and Coverage of Disorders. The second edition will now contain two Abnormal chapters: Chapter 15 Psychological Disorders and Chapter 16 Treatment of Psychological Disorders.  The second edition will continue to tie-in When Things Go Wrong throughout, but When Things Go Wrong will feature briefer descriptions of psychological disorders―descriptions that tie the disorders to the particular chapters under discussion.  Fuller coverage of psychological disorders will be found in the new disorders chapter.   
• NEW Combined Chapter on Emotion, Stress, and Health.  The most important concepts and research behind each of these topics will be retained and fully discussed within this combined chapter. However, the integration of the topics within a single chapter will help students fully appreciate the impact that our emotions, our reactions to stress, and our health have on each other.
• NEW Psychology Around Us examples are dedicated to helping students appreciate that both normal and abnormal behavior are fascinating, and to energize, excite, and demonstrate the enormous relevance of psychology to their lives.  In this edition, more than 100 highlighted and integrated examples of real world happenings will appear regularly within the text, each showing that the psychological principles under discussion are indeed, all around us.
• Five NEW “Tying It Together, Your Brain & Behavior.”  These exciting and accessible two-page photo essays appear throughout the book tying together how neuroscience affects every day behaviors as eating pizza, studying a second language, or speaking in public.  These layouts, which include neuroimages and findings from both human and animal studies, draw students into the brain and provide them with up-to-date information about the neural mechanisms at work during their everyday experiences.  New Tying It Together, Your Brain & Behavior include; Tying It Together, Your Brain & Behavior: As We Develop, Tying It Together, Your Brain & Behavior: When We Sleep, Tying It Together, Your Brain & Behavior: When We Get Angry, Tying It Together, Your Brain & Behavior: When We Feel Excluded, and Tying It Together, Your Brain & Behavior: When We Experience a Psychological Disorder.
• NEW End of Chapter Questions and Fill-in-the-Blanks have been added to each Chapter Summary.
• NEW questions that target the “Tying It Together, Your Brain & Behavior” feature at the end of chapter.

Book Details

• Hardcover: 840 pages
• Publisher: Wiley; 2 edition (February 7, 2012)
• Language: English
• ISBN-10: 1118012070
• ISBN-13: 978-1118012079
• Product Dimensions: 11.1 x 9.6 x 1.4 inches

List Price: $123.16 

 

Che: Characterization of Solid Materials & Heterogeneous Catalysts: From Structure to Surface Reactivity 2 Volume Set

This excellent handbook and ready reference provides all there is to know on the important characterization techniques described. Clearly structured into three parts according to the type of analytical technique, the chapters contain the most important parameters needed to correctly interpret the spectra, experimental conditions, all the steps during the chemical reaction, and applications of the main catalysts. In addition, it discusses the advantages and disadvantages of the specific techniques, backed by experimental data and considerations, as well as specific application areas.

A must-have work for everybody working in chemistry, analytics, materials science and solid state physics.

Contents

• General Introduction
• Overview on Physical Techniques for Investigating Model Solid Catalysts
• Overview on Physical Techniques for Investigating Porous Catalysts

Volume 1
Part One Molecular/Local Spectroscopies

• 1 Infrared Spectroscopy
• 2 Raman and UV-Raman Spectroscopies
• 3 Electronic Spectroscopy: Ultra Violet-visible and Near IR Spectroscopies
• 4 Photoluminescence Spectroscopy
• 5 Neutron Scattering
• 6 Sum Frequency Generation and Infrared Reflection Absorption Spectroscopy
• 7 Infra Red Reflection Absorption Spectroscopy and Polarisation Modulation-IRRAS
• 8 Nuclear Magnetic Resonance Spectroscopy
• 9 Electron Paramagnetic Resonance Spectroscopy
• 10 Mössbauer Spectroscopy
• 11 Low Energy Ion Scattering and Secondary Ion Mass Spectrometry
• 12 X-ray Absorption Spectroscopy
• 13 Auger Electron, X ray and UV Photoelectron Spectroscopies
• 14 Single Molecule Spectroscopy

Volume 2
Part Two Macroscopic Techniques

• 15 X-Ray Diffraction and Small Angle X-Ray Scattering
• 16 Transmission Electron Microscopy
• 17 Scanning Probe Microscopy and Spectroscopy
• 18 Thermal Methods
• 19 Surface Area/Porosity, Adsorption, Diffusion

Part Three Characterization of the Fluid Phase (Gas and/or Liquid)

• 20 Mass Spectrometry
• 21 Chromatographic Methods
• 22 Transient Techniques: Temporal Analysis of Products and Steady State Isotopic Transient Kinetic Analysis

Part Four Advanced Characterization

• 23 Techniques Coupling for Catalyst Characterisation
• 24 Quantum Chemistry Methods

Index

About the Author

• Michel Che completed his doctorate in 1968 at the University of Lyon and studied as postdoc at Princeton University (1969-1971). He was appointed Professor at University of Paris in 1975 and Senior Member of the Institut Universitaire de France in 1995. His work has led to around 400 publications in international journals. He has been very active in the promotion and organisation of catalysis, being the President-Founder of the European Federation of Catalysis Societies with creation in 1993 of the cycle of the now famous biennial "EuropaCat" congresses, and President of the International Association of Catalysis Societies in 2000-2004. His research activity has been largely devoted to catalytic processes, and he has pioneered a molecular approach to heterogeneous catalysis, based on transition elements taken as probes, specific isotopes and physical techniques, which endows him with an original position in the field. His work has led to the emergence of interfacial coordination chemistry at the junction of colloidal, electro-, supramolecular, geo- and solid-state chemistries. His studies have largely contributed to improve our understanding of the elementary processes involved in laboratory/industrial catalysis. Michel Che awards include J. H. Van't Hoff (Netherlands), Japan Society for the Promotion of Science (Japan), M. Sklodowska-Curie and P. Curie (Poland), A. Joannides and P. Sue (France), Von Humboldt - Gay-Lussac (Germany) and Centenary Price winner 2008 of the RSC (UK). He is Doctor honoris causa of several universities (Cracow, Poland; Lisbon, Portugal; Bucharest, Romania) and member of several high ranking academies (e.g. Academia Europaea, Deutsche Akademie der Naturforscher Leopoldina).
• Jacques C. Védrine received a chemical engineering degree in 1962 from the Ecole Supérieure de Chimie Industrielle de Lyon, and his PhD in 1968 from the University of Lyon. Following several years of Postdoctoral research in the U.S., he returned to Lyon at the Institut de Recherches sur la Catalyse (IRC) as a Chargé de Recherche. In 1978 he was appointed head of the group working on metallic oxides (heterogeneous acid-type and partial oxidation catalysis fields) at IRC, in 1988 he became deputy director. In 1998 he moved to the University of Liverpool in the UK as Professor of Chemistry and Deputy Director of the Leverhulme Centre for Innovative Catalysis (LCIC) and Director of the European Associated Laboratory High Specificity Catalysis between CNRS and the University of Liverpool (LCIC-IRC). He returned to France in 2003 to join the Laboratoire de physico-chimie des surfaces de l'Ecole Nationale Supérieure de Chimie de Paris. He was also part time chargé de mission at the Ministry of National Education and Research. In 2006, he moved to the Laboratoire de Réactivité de Surface de l'Université de Paris VI. He was awarded the Grand prix Pierre SUE de la Société Francaise de Chimie in 2001. He was elected président de la Division de Catalyse de la Société Francaise de Chimie (1994-1997) and president of the European Federation of Catalysis Society for 1997-99.

Book Details

• Hardcover: 1284 pages
• Publisher: Wiley-VCH; 1 edition (April 24, 2012)
• Language: English
• ISBN-10: 3527326871
• ISBN-13: 978-3527326877
• Product Dimensions: 9.4 x 6.9 x 0.7 inches

List Price: $405.00 

 

Barkham: Real Estate & Globalisation

2000 to 2010 was a remarkable decade for real estate. It started with the dot.com bubble and ended with the putative recovery from the Great Financial Crisis. The period in-between featured the world's first coordinated real estate boom and slump. This book is based on a series of briefings on the relationship between macro economic events and real estate markets in the era of globalisation that covered the period. Collectively they offer unique insights, new ideas and practical approaches to real estate economics, grounded in the day-to-day realities of investment, development and fund management operations in a leading international property company.

All the briefings are based on research conducted by a sophisticated in-house research team with expertise in macroeconomics, urban economics, financial economics and econometrics, led by a well- known specialist in the field. The topics highlight the relationship between real estate markets and global economic and political events – an area not well covered by academic journals.

A compelling introduction considers the dramatic boom and slump in real estate values that led up to the Great Financial Crisis. The briefings are then presented, grouped into broad themes: macro economics and real estate; GDP, recessions and inflation; REITs; construction; Asia; retail, offices and housing markets; the formation of investment yields. A final chapter considers the medium-term future for real estate in the context of the ongoing financial crisis.

Topics span the key sectors of office, retail and residential real estate in over 40 countries, with a focus on private sector investment, development and management. The perspective is long term, reflecting Grosvenor's unique position in real estate as a privately owned group.

The author provides a commentary on each topic, giving context to the research and the implications for strategy, drawing out two unifying themes: the effect of globalisation; and the importance of macro economics and geo-politics in real estate research.

Together, the briefings offer a penetrating analysis of real estate markets in the era of globalisation and financial crises. The era of crises is far from over, and Real Estate and Globalisation provides invaluable insights for property professionals worldwide – developers, occupiers, investment analysts and planners – on the nature of the processes that create such intense property market volatility. The book is also a unique source of guidance on practical property research for final year undergraduates and postgraduates on property courses, as well in geography, planning, architecture, and construction.

Contents 

• 1. Introduction
• 2. Macro-economics and real estate
• 3. Real estate and recessions
• 4. Inflation and real estate
• 5. Retailing and retail property
• 6. Property companies and REITs
• 7. Real estate and construction
• 8. Asia
• 9. Real Estate Returns
• 10. Residential real estate
• 11. Yields
• 12. Global office markets
• 13. Looking forward
• Index

About the Author

• DR. Richard Barkham MRICS, Group Research Director, Grosvenor, and a Director of Grosvenor Fund Management, heads a global research team of ten full time real estate economists. He has an extensive track record of highly cited real estate research and is a regular presenter at major conferences on real estate trends.

Product Details

• Paperback: 360 pages
• Publisher: Wiley-Blackwell; 1 edition (April 24, 2012)
• Language: English
• ISBN-10: 0470655976
• ISBN-13: 978-0470655979
• Product Dimensions: 9.5 x 6.7 x 0.7 inches

List Price: $96.99 

 

Mitchell: Game Design Essentials

An easy-to-follow primer on the fundamentals of digital game design. The quickly evolving mobile market is spurring digital game creation into the stratosphere, with revenue from games exceeding that of the film industry. With this guide to the basics, you'll get in on the game of digital game design while you learn the skills required for story boarding, character creation, environment creation, level design, programming, and testing.

Key Features

• Teaches basic skill sets in the context of current systems, genres, and game-play styles.
• Demonstrates how to design for different sectors within gaming including console, PC, handheld, and mobile.
• Explores low-poly modeling for game play.
• Addresses character and prop animation, lighting and rendering, and environment design.
• Discusses the path from concept to product, including pre- and post-production.
• Includes real-world scenarios and interviews with key studio and industry professionals.

With Game Design Essentials, you'll benefit from a general-but-thorough overview of the core art and technology fundamentals of digital game design for the 21st century.

Contents 

• Introduction
• Chapter 1 Game Design Origins
• Chapter 2 Gameplay Styles
• Chapter 3 Core Game Design Concepts
• Chapter 4 Visual Design
• Chapter 5 Detailed Development of Visuals
• Chapter 6 Navigation and Interfaces
• Chapter 7 Designing Levels and the Game Design Document
• Chapter 8 Sound
• Chapter 9 Job Descriptions, Game Tracking, and Legal Issues
• Chapter 10 Distribution and Marketing
• Appendix A Answers to Review Questions
• Appendix B Education, Training, and Working in Games
• Appendix C Game Design Document
• Index

About the Author

• Briar Lee Mitchell is a partner in the gaming company Star Mountain Studios, as well as a creator of the successful adventure game Apparitions, made with SyFy's ghost hunters, Jason Hawes and Grant Wilson. She was previously a lead artist at Universal Studios Games Division, overseeing the art for K-6 edutainment computer games. Her career began in the 1980s with Lucasfilm and the Smithsonian on their first interactive laserdisc, The Life and Times of Albert Einstein. Mitchell has a master's degree in medical and biological illustration from the University of California, San Francisco, and she has worked for Johns Hopkins, Harvard, and Yale medical institutions producing medical/forensic illustrations and animations. She has also taught courses in visual effects, animation, and game art design at the college level.

Book Details

• Paperback: 320 pages
• Publisher: Sybex; 1 edition (April 3, 2012)
• Language: English
• ISBN-10: 1118159276
• ISBN-13: 978-1118159279

List Price: $39.99 

 

MacKenzie: Wiley IFRS 2012 9th edition: Interpretation & Application of International Financial Reporting Standards

Your one-stop resource for understanding current International Financial Reporting Standards – now made even more useful: your purchase of Wiley IFRS 2012 includes a free ePDF of the entire book!

As the International Accounting Standards Board (IASB) continues towards its goal of a set of high quality financial reporting standards, and makes significant strides in achieving global convergence of accounting standards worldwide, International Financial Reporting Standards (IFRS) continue to be important to the accounting world. Wiley IFRS 2012 provides the necessary tools for understanding the IASB standards and offers practical guidance and expertise on how to use and implement them.

Key Features

• Covers the most recent International Financial Reporting Standards (IFRS) and IFRIC interpretations.
• An indispensable guide to IFRS compliance.
• Provides a complete explanation of all IFRS requirements, coupled with copious illustrations of how to apply the rules in complex, real-world situations.

Written by a world-class team of authors active in IFRS consulting, training, working with multinational listed companies, public sector entities and SMEs, this book is an indispensable guide to IFRS compliance. And see inside the book for full details on how to download the entire book as a free ePDF, for quick searching and checking on your computer wherever you are!

About the Author

• BRUCE MACKENZIE, CA (SA), FCCA RA, JSE Registered IFRS Advisor, is a member of the IASB SME Implementation Group (SMEIG) and a director of W Consulting (www.wconsulting.co.za), a global IFRS consulting and training company. He has held positions at Deloitte both in South Africa and the United Kingdom in the IFRS Centers of Excellence.
• DANIE COETSEE, CA (SA), is Professor of Accounting at the University of Johannesburg, specializing in financial accounting.
• TAPIWA NJIKIZANA, CA (SA), RA, JSE Registered IFRS Advisor, is a technical director at W Consulting. After qualifying with Coopers & Lybrand, he spent time internationally with Ernst & Young and Anderson.
• RAYMOND CHAMBOKO, CA (SA), JSE Registered IFRS Advisor, is a technical director at W Consulting. He was previously with Ernst & Young and SizweNtsalubaVSP, where he handled accounting technical issues.
• BLAISE COLYVAS, CA (SA), RA, is a technical director at W Consulting. He was previously the Head of Technical Accounting at Protect-a-Partner and an audit manager with Grant Thornton.
• BRANDON HANEKOM, CA (SA), is a technical manager at W Consulting. He completed his articles at RSM Betty & Dickson, where he gained three years' public practice experience on audits for large listed companies, large privately owned groups, trusts, and various associations.

Book Details

• Paperback: 1067 pages
• Publisher: Wiley; 9 edition (2012)
• Language: English
• ISBN-10: 0470923997
• ISBN-13: 978-0470923993
• Product Dimensions: 9.2 x 7.3 x 2.1 inches

List Price: $130.00 

 

Churyk: Mastering FASB Codification & eIFRS: A Casebook Approach

Churyk, Weirich, and Pearson's Mastering the Codification and eIFRS: A Case Approach is a new accounting book that focuses on teaching students how to use the FASB Codification and the IASB e-IFRS research databases. This is a perfect companion for an Intermediate Accounting, Accounting Research, or Advanced Accounting course, where research skills are integrated in the curriculum.

In today's environment, professional accountants conducting financial accounting research will be utilizing some type of electronic research database. Understanding how to use the FASB Codification system is becoming more crucial to a student's success on the CPA exam and their success in the profession. Throughout the text, the authors use cases to step students through the fundamentals of how to conduct research at the professional level.

Contents 

• Chapter 1 FASB Accounting Standards Codification™Research System
• Chapter 2 Electronic International Financial Reporting Standards
• Chapter 3 Other Research Databases
• Chapter 4 Knowledge Busters
• Chapter 5 Introduction to Research and Case Analysis
• Index

Key Features

• Features short cases which provide basic skills in researching in the FASB's Codification, IASB's eIFRS, and the other databases.
• Hypothetical cases on important recent issues faced in the accounting profession help students understand the business decision and research they will need to conduct as professionals.
• An accounting database from RIA, the SEC's EDGAR database and other major financial accounting research databases.
• Real life cases simplified for an easier understanding of the challenges faced by the companies.

Book Details

• Paperback: 100 pages
• Publisher: Wiley; 1 edition (2012)
• Language: English
• ISBN-10: 1118107292
• ISBN-13: 978-1118107294
• Product Dimensions: 9.8 x 7.8 x 0.4 inches

List Price: $97.50 

 

Finkelstein: AutoCAD 2012 & AutoCAD LT 2012 Bible with DVD

The latest version of this perennial favorite, in-depth, reference-tutorial. This top-selling book has been updated by AutoCAD guru and author Ellen Finkelstein to provide you with the very latest coverage of both AutoCAD 2012 and AutoCAD LT 2012. It begins with a Quick Start tutorial, so you start creating right away. From there, the book covers so much in-depth material on AutoCAD that it is said that even Autodesk employees keep this comprehensive book at their desks. A DVD is included that features before-and-after drawings of all the tutorials and plenty of great examples from AutoCAD professionals.

If you're eager to create 2D and 3D technical drawings with AutoCAD 2012, the AutoCAD 2012 and AutoCAD LT2012 Bible is what you need!

Contents

Part I: Introducing AutoCAD and AutoCAD LT Basics.

• Quick Start: Drawing a Windo. 
• Chapter 1: Starting to Draw.
• Chapter 2: Opening a Drawing.
• Chapter 3: Using Commands.
• Chapter 4: Specifying Coordinates.
• Chapter 5: Setting Up a Drawing.

Part II: Drawing in Two Dimensions.

• Chapter 6: Drawing Simple Lines.
• Chapter 7: Drawing Curves and Points.
• Chapter 8: Viewing Your Drawing.
• Chapter 9: Editing Your Drawing with Basic Tools.
• Chapter 10: Editing Your Drawing with Advanced Tools.
• Chapter 11: Organizing Drawings with Layers and Object Properties.
• Chapter 12: Obtaining Information from Your Drawing.
• Chapter 13: Creating Text.
• Chapter 14: Drawing Dimensions.
• Chapter 15: Creating Dimension Styles.
• Chapter 16: Drawing Complex Objects.
• Chapter 17: Plotting and Printing Your Drawing.

Part III: Working with Data.

• Chapter 18: Working with Blocks.
• Chapter 19: Adding Attributes to Blocks.
• Chapter 20: Referencing Other Drawings.

Part IV: Drawing in Three Dimensions.

• Chapter 21: Specifying 3D Coordinates.
• Chapter 22: Viewing 3D Drawings.
• Chapter 23: Creating 3D Surfaces.
• Chapter 24: Creating Solids and Editing in 3D.
• Chapter 25: Rendering in 3D.

Part V: Organizing and Managing Drawings.

• Chapter 26: Keeping Control of Your Drawings.
• Chapter 27: Working with Other Applications.
• Chapter 28: Creating Electronic Output.

Part VI: Customizing AutoCAD and AutoCAD LT.

• Chapter 29: Customizing Commands, Toolbars, and Tool Palettes.
• Chapter 30: Creating Macros and Slide Shows.
• Chapter 31: Creating Your Own Linetypes and Hatch Patterns.
• Chapter 32: Creating Shapes and Fonts.
• Chapter 33: Customizing the Ribbon and Menus.

Part VII: Programming AutoCAD.

• Chapter 34: Understanding AutoLISP and Visual LISP Basics.
• Chapter 35: Exploring AutoLISP Further.
• Chapter 36: Exploring Advanced AutoLISP Topics.
• Chapter 37: Programming with .NET.

Part VIII: Appendixes.

• Appendix A: Installing and Configuring AutoCAD and AutoCAD LT.
• Appendix B: AutoCAD and AutoCAD LT Resources.
• Appendix C: What’s on the DVD.

Bonus Chapter.
Bonus Chapter: Working with External Databases.
Index.

Key Features

• Explains in depth both AutoCAD 2012 and AutoCAD LT 2012.
• Written by Ellen Finkelstein, a long-time AutoCAD instructor and very popular author of many editions of the AutoCAD Bible.
• Starts with a tutorial on AutoCAD 2012 that covers the basics of creating drawings, using commands, and specifying coordinates.
• Builds on early chapters to cover more complex 2D and 3D drawing techniques Discusses advanced topics such as customization and programming AutoCAD using AutoLISP and VBA.
• Features a DVD with before-and-after drawings for each tutorial, and more.

What's on the DVD?

• Trial versions of both AutoCAD 2012 and AutoCAD LT 2012.
• Over 130 before-and-after drawings from working AutoCAD professionals.
• A selection of helpful add-on programs.
• Video tutorials to help you with complex features.
• Bonus chapter on working with external databases.

Book Details

• Paperback: 1296 pages
• Publisher: Wiley; 1 edition (2012)
• Language: English
• ISBN-10: 1118022211
• ISBN-13: 978-1118022214
• Product Dimensions: 9.1 x 7.4 x 1.9 inches

List Price: $49.99

 

Eldred: Investing in Real Estate 7th Edition

The bestselling guide to real estate, newly revised for today's investors. More than ever, investing in property today will set you on track to conquer financial uncertainty and build your long-term net worth. Investing in Real Estate, Seventh Edition offers dozens of experience- proven methods to convert these challenging times into the best of times.

Whether you want to fix and sell or buy, improve, and hold, market savvy real estate investor Gary W. Eldred shows you how to achieve your goals. He provides time-tested ways to grow a profitable portfolio and shows you how property investing can deliver twenty-two sources of financial return. You'll learn how to negotiate like a pro, read market trends, and choose from multiple possibilities to finance your properties. 

This timely new edition also includes:

• Historical context to emphasize how bargain prices and near record low interest rates now combine to offer unprecedented potential for short- and long-term profits
• Successfully navigate and meet today's loan underwriting standards
• How to obtain discounted property prices from banks, underwater owners, and government agencies
• How to value properties accurately—and, when necessary, intelligently challenge poorly prepared lender appraisals
• Effective techniques to acquire REOs and short sales on favorable terms within reasonable time frames
• How to market and manage your properties to outperform other investors
• And much more!

Join the pros who are profiting from today's market. All you need is the knowledge edge provided by Investing in Real Estate, Seventh Edition—the most favored and reliable guide to gaining the rewards that real estate offers.

Contents 

• 1 Achieve A Prosperous Future: 22 Ways You Can Earn Profits With Property
• 2 Opm: Borrow Smart, Raise Cash, Build Equity
• 3 Appraisal: Ins And Outs Of Market Value
• 4 Maximize Cash Flows And Grow Your Equity
• 5 Pay Less Than Market Value
• 6 Profit With Foreclosures
• 7 Profit From Reos And Other Bargain Sales
• 8 Profit By Creating Value
• 9 More Techniques To Profit With Property
• 10 Negotiate A Win-Win Purchase Agreement
• 11 Strategic Management Builds Equity
• 12 Develop The Best Lease
• 13 Create Promotions That Sell
• 14 Pay Less Tax
• 15 More Ideas For Profitable Investing
• 16 Opportunity For A Lifetime 
• Index

About the Author

• GARY W. ELDRED, PhD is the bestselling author of The Beginner's Guide to Real Estate Investing, The 106 Common Mistakes Homebuyers Make (and How to Avoid Them), Trump University Real Estate 101, and many others. He is a leading real estate authority whose Fortune 500 clients have included Wells Fargo, Georgia- Pacific, and Century 21. He frequently speaks at national investment conferences and has served on the graduate business faculty at Stanford University, the University of Illinois, and the University of Virginia.

Product Details

• Paperback: 384 pages
• Publisher: Wiley; 7 edition (April 3, 2012)
• Language: English
• ISBN-10: 1118172973
• ISBN-13: 978-1118172971
• Product Dimensions: 9.1 x 5.8 x 1 inches

List Price: $19.95 

 

Unwin: Teaching Geographic Information Science and Technology in Higher Education

Geographic Information Science (GISc&T) has been at the forefront of education innovation in geography and allied sciences for two decades. Teaching Geographic Information Science and Technology in Higher Education is an invaluable reference for educators and researchers working in GISc and Technology providing coverage of the latest innovations in the field and discussion of what the future holds for GI Science education in the years to come.

Stemming initially from the challenges and opportunities of integrating advanced GISc&T technologies into existing college and university programs, GISc&T scientists were soon leading the way in the development of web-based instructional materials, distance education, professional training and certification. This book clearly documents these innovations and takes stock of lessons learned. The content will be of interest to both educators and researchers working in GISc&T as well as educators in other disciplines. More importantly, this book also anticipates some of the opportunities and challenges in GISc&T education in the next decade. As such it will be of interest to chairs, deans, administrators, faculty in other subfields, and educators in general.

The book is edited by arguably the top people in the field who bring a wealth of experience through their own teaching and research in the subject. There is simply no other book on the market and as a result of the Editors standing in the field, they are able to invite contributions from a broad range of academics in a range of institutional settings from an international perspective at all levels of higher education.

Contents

SECTION I GIS&T IN THE ACADEMIC CURRICULUM – INTRODUCTION

• 1 GIS&T in higher education: challenges for educators, opportunities for education
• 2 Making the case for GIS&T in higher education
• 3 The internationalization of Esri higher education support, 1992–2009
• 4 Reflections on curriculum development in the US and abroad: from core curriculum to body of knowledge

SECTION II ISSUES IN CURRICULUM AND COURSE DESIGN

• 5 Using the GIS&T Body of Knowledge for curriculum design: different design for different contexts
• 6 Scope and sequence in GIS&T education: learning theory, learning cycles and spiral curricula
• 7 Building dynamic, ontology-based alternative paths for GIS&T curricula
• 8 Addressing misconceptions, threshold concepts, and troublesome knowledge in GIScience education
• 9 Active pedagogy leading to deeper learning: fostering metacognition and infusing active learning into the GIS&T classroom
• 10 Where to begin? Getting started teaching GIS&T
• 11 Issues in curriculum and course design: discussion and prospect

SECTION III PERSPECTIVES ON TEACHING GIS&T

• 12 The University of Minnesota master of geographic information science (MGIS) program: a decade of experience in professional education
• 13 Geospatial education at US community colleges
• 14 The GIS Professional Ethics project: practical ethics for GIS professionals
• 15 An exploration of spatial thinking in introductory GIS courses
• 16 Teaching spatial literacy and spatial technologies in the digital humanities
• 17 Discussion and prospect

SECTION IV DIGITAL WORLDS AND TEACHING GIS&T

• 18 Virtual geographic environments
• 19 Using web-based GIS and virtual globes in undergraduate education
• 20 Trying to build a wind farm in a national park: experiences of a geocollaboration experiment in Second Life
• 21 From location-based services to location-based learning: challenges and opportunities for higher education
• 22 GIS is dead, long live GIS&T: an educational commentary on the opening of Pandora’s Box

SECTION V DISTANCE AND E-LEARNING

• 23 Media and communications systems in cartographic education
• 24 UNIGIS – networked learning over a distance
• 25 The Esri Virtual Campus
• 26 Delivering GIScience education via blended learning: the GITTA experience
• 27 GIS&T in the open educational resources movement
• 28 Experiences in ‘e’ and ‘distance-’ learning: a personal account

CONCLUSION

• 29 Ways forward for GIS&T education

Index

Book Details

• Hardcover: 496 pages
• Publisher: Wiley; 1 edition (March 6, 2012)
• Language: English
• ISBN-10: 0470748567
• ISBN-13: 978-0470748565
• Product Dimensions: 9.9 x 6.9 x 1 inches

List Price: $129.95 

 

Evans: Social Media Marketing: An Hour a Day 2nd Edition

Social Media Marketing: An Hour a Day 2nd Edition by Dave Evans and Susan Bratton updated with 100 pages of new content, this edition is better than ever.

In the newest edition of his top-selling book, social media expert Dave Evans bypasses theory to provide you with practical, hands-on advice on developing, implementing, and measuring social media marketing campaigns. In what can be an overwhelming topic, he demystifies the jargon, dispels the myths, and helps you develop an effective, day-by-day plan.

Revised and updated with more than 100 pages of new material on all the latest developments, Evans includes new and updated coverage on Facebook, Twitter, and Google+; the latest on listening and analytics platforms; how to incorporate mobile and location-based services like Foursquare and Gowalla into your plan; and more.

Key Features

• Helps marketers, advertisers, and small business owners quickly develop effective, practical approaches to social media marketing campaigns.
• Highlights the latest you should know about Facebook, Twitter, and Google+; as well as mobile- and location-based services such as Foursquare and Gowalla.
• Shows you how to track and measure results and integrate that information into your overall marketing plan.
• Features case studies, step-by-step instructions, and hands-on tutorials.

If you've been seeking ways to break down social media marketing into tasks you can handle and campaigns that deliver, this is the book you need.

Contents

Part I The Foundation of Social Media

• Chapter 1 Backlash
• Chapter 2 The Marketer’s Dilemma
• Chapter 3 What Is Social Media?
• Chapter 4 Week 1: Web 2.0, The Social Web
• Chapter 5 Week 2: The Social Feedback Cycle
• Chapter 6 Week 3: Touchpoint Analysis
• Chapter 7 Week 4: Influence and Measurement
• Chapter 8 Week 1: Build a Social Media Campaign
• Chapter 9 Week 2: Social Platforms
• Chapter 10 Week 3: Social Content—Text, Photos, Audio, and Video
• Chapter 11 Week 4: Social Content—Ratings, Reviews, and Recommendations
• Chapter 12 Week 5: Social Interactions
• Chapter 13 Week 1: Objectives, Metrics, and ROI
• Chapter 14 Week 2: Present Your Social Media Plan

Appendices 

• Appendix A Worksheets
• Appendix B Additional Social Media Resources

Index

About the Author

• Dave Evans is a VP of social strategy at Social Dynamx, a software firm delivering a scalable social media platform for customer care. Dave has been involved with social media programs for clients including Intel, Dell, Pepsi, the Dallas/Fort Worth and Bangalore International Airports, and others. He serves on the advisory boards for social technology startups including Friend2Friend and Netbase. He is also a ClickZ columnist and frequent keynote presenter, and has served on the advisory board for ad:tech and the Measurement and Metrics Council for the Word of Mouth Marketing Association.

Book Details

• Paperback: 432 pages
• Publisher: Sybex; 2 edition (March 13, 2012)
• Language: English
• ISBN-10: 1118194497 
• ISBN-13: 978-1118194492
• Product Dimensions: 8.3 x 5.9 x 1 inches

List Price: $29.99 

 

Kieso: Intermediate Accounting 14th Edition

No other text is used in more accounting programs, and by more professionals in the field, than Intermediate Accounting by Kieso, Weygandt, and Warfield. The Fourteenth edition redefines the Intermediate Accounting course in light of Convergence and new best practices with the most comprehensive coverage of IFRS on the market! It maintains the qualities for which the text is globally recognized, including its reputation for accuracy, comprehensiveness, accessibility, and quality problem material that best prepares students for success on the CPA exam. This edition sets a new standard to which all others need to be measured when producing well-prepared graduates for the global economy.

Key Features

• WileyPLUS online homework management technology helps faculty with the assigning, delivery and grading of student homework. WileyPLUS comes with a complete online, interactive version of the text.
• Financial Accounting and Reporting Professional Research problem, using the Financial Accounting and Research System (FARS) added to the Using Your Judgment section of the end-of-chapter material.
• Accounting in Action continuing problem on the book companion web site helps students build upon their content knowledge and apply concepts from chapter to chapter
• Professional Simulations in the Using Your Judgment section of the end-of-chapter material (with additional simulations online) to reflect the latest version (format) of the CPA professional exam.
• End-of-chapter Brief Exercises, Exercises and Problems are classified by Learning Objective.

New to this edition

• Expanded coverage of IFRS: This new edition includes updated and expanded coverage of IFRS topics. Some of this new content will be adapted from the recently published Intermediate Accounting, IFRS Edition. In addition, instructors and students will benefit from new end-of-chapter content and assignments specifically related to IFRS.
• WileyPLUS: The 14th edition is supported by the next generation WileyPLUS course, offering countless opportunities for student practice, tracking of progress toward concept mastery and many more assignment options for instructors.
• Critical Thinking and Conceptual Understanding: Building on traditional strengths from previous editions, the new edition includes new Accounting, Analysis, and Principles review exercises to help reinforce these three important elements from each chapter.
• Professional Simulations: This edition includes updated professional simulations that model the latest version of the computerized CPA exam.
• Updated real-world focus: This edition contains many new chapter-opening stories and “What Do the Numbers Mean?” boxes. Such applications join theory and practice, and demonstrate to students the use of accounting in today’s business world.

Contents 

• Chapter 1 Financial Accounting and Accounting Standards.
• Chapter 2 Conceptual Framework Underlying Financial Accounting.
• Chapter 3 The Accounting Information System.
• Chapter 4 Income Statement and Related Information.
• Chapter 5 Balance Sheet and Statement of Cash Flows.
• Chapter 6 Accounting and the Time Value of Money.
• Chapter 7 Cash and Receivables.
• Chapter 8 Valuation of Inventories: A Cost-Basis Approach.
• Chapter 9 Inventories: Additional Valuation Issues.
• Chapter 10 Acquisition and Disposition of Property, Plant, and Equipment.
• Chapter 11 Depreciation, Impairments, and Depletion.
• Chapter 12 Intangible Assets.
• Chapter 13 Current Liabilities and Contingencies.
• Chapter 14 Long-Term Liabilities.
• Chapter 15 Stockholders' Equity.
• Chapter 16 Dilutive Securities and Earnings Per Share.
• Chapter 17 Investments.
• Chapter 18 Revenue Recognition.
• Chapter 19 Accounting for Income Taxes.
• Chapter 20 Accounting for Pensions and Postretirement Benefits.
• Chapter 21 Accounting for Leases.
• Chapter 22 Accounting Changes and Error Analysis.
• Chapter 23 Statement of Cash Flows.
• Chapter 24 Full Disclosure in Financial Reporting.

Book Details

• Hardcover: 1640 pages
• Publisher: Wiley; 14 edition (2012)
• Language: English
• ISBN-10: 0470587237
• ISBN-13: 978-0470587232
• Product Dimensions: 10.3 x 8.2 x 2.4 inches

List Price: $189.95 

 

Beane: 3D Animation Essentials

The essential fundamentals of 3D animation for aspiring 3D artists. 3D is everywhere--video games, movie and television special effects, mobile devices, etc. Many aspiring artists and animators have grown up with 3D and computers, and naturally gravitate to this field as their area of interest. Bringing a blend of studio and classroom experience to offer you thorough coverage of the 3D animation industry, this must-have book shows you what it takes to create compelling and realistic 3D imagery.

Key Features

• Serves as the first step to understanding the language of 3D and computer graphics (CG).
• Covers 3D animation basics: pre-production, modeling, animation, rendering, and post-production.
• Dissects core 3D concepts including design, film, video, and games.
• Examines what artistic and technical skills are needed to succeed in the industry.
• Offers helpful real-world scenarios and informative interviews with key educators and studio and industry professionals.

Whether you're considering a career in as a 3D artist or simply wish to expand your understanding of general CG principles, this book will give you a great overview and knowledge of core 3D Animation concepts and the industry.

Learn these 3D animation essentials—and more:

• Digital imaging and video terms and concepts.
• The production pipeline, start to finish.
• Essential equipment—hardware, software, and more.
• The basics of stories, scripts, and storyboards.
• Creating 3D models, adding texture maps, and lighting.
• Rigging, skinning, animating, and rendering.
• Future technologies, such as motion performance capture and real-time 3D.
• How to get your foot in the door in today's market.

This striking Essentials book features:

• Chapter-opening learning objectives.
• Step-by-step tutorials.
• Four-color screenshots and illustrations.
• Essentials and Beyond—summaries and additional suggested exercises.
• Downloadable exercise files.

Contents

• Introduction
• Chapter 1 3D Animation Overview
• Chapter 2 Getting to Know the Production Pipeline
• Chapter 3 Understanding Digital Imaging and Video
• Chapter 4 Exploring Animation, Story, and Pre-visualization
• Chapter 5 Understanding Modeling and Texturing
• Chapter 6 Rigging and Animation
• Chapter 7 Understanding Visual Effects, Lighting, and Rendering
• Chapter 8 Hardware and Software Tools of the Trade
• Chapter 9 Industry Trends
• Appendix A Answers to Review Questions
• Appendix B Gaining Insight into 3D Animation Education
• Appendix c Learning from Industry Pros
• Index

About the Author

• Andy Beane is an animation artist who has been teaching and working professionally since 2002. He currently oversees the animation major at Ball State University and previously taught animation at the Art Institute of Orange County, California. His production experience includes a children's television show pilot with Xzault Studio, Korn's Coming Undone music video, and Barnyard from Paramount Pictures. He wrote curriculum for the Autodesk Animation Academy 2010 and is also a board member of the MG Collective, an Indiana-based motion graphics and animation community group. He has an MFA in computer animation from the Academy of Art University in San Francisco.

Book Details

• Paperback: 352 pages
• Publisher: Sybex; 1 edition (March 6, 2012)
• Language: English
• ISBN-10: 1118147480
• ISBN-13: 978-1118147481
• Product Dimensions: 9.2 x 7.6 x 0.9 inches

List Price: $39.99 

 

Starkey: Introduction to Strategies for Organic Synthesis

The stepping-stone text for students with a preliminary knowledge of organic chemistry looking to move into organic synthesis research and graduate-level coursework

Organic synthesis is an advanced but important field of organic chemistry, however resources for advanced undergraduates and graduate students moving from introductory organic chemistry courses to organic synthesis research are scarce. Introduction to Strategies for Organic Synthesis is designed to fill this void, teaching practical skills for making logical retrosynthetic disconnections, while reviewing basic organic transformations, reactions, and reactivities.

Divided into seven parts that include sections on Retrosynthesis and Protective Groups; Overview of Organic Transformations; Synthesis of Monofunctional Target Molecules; Synthesis of Target Molecules with Two Functional Groups; Synthesis of Aromatic Target Molecules; Synthesis of Compounds Containing Rings; and Predicting and Controlling Stereochemistry, the book covers everything students need to successfully perform retrosynthetic analyses of target molecule synthesis.

Starting with a review of functional group transformations, reagents, and reaction mechanisms, the book demonstrates how to plan a synthesis, explaining functional group analysis and strategic disconnections. Incorporating a review of the organic reactions covered, it also demonstrates each reaction from a synthetic chemist's point of view, to provide students with a clearer understanding of how retrosynthetic disconnections are made.

Including detailed solutions to over 300 problems, worked-through examples and end-of-chapter comprehension problems, Introduction to Strategies for Organic Synthesis serves as a stepping stone for students with an introductory knowledge of organic chemistry looking to progress to more advanced synthetic concepts and methodologies.

Contents

PART I Synthetic Toolbox 1: Retrosynthesis and Protective Groups

• CHAPTER 1.1 Retrosynthetic Analysis
• CHAPTER 1.2 Protective Groups
• CHAPTER 2.1 Nucleophiles and Electrophiles
• CHAPTER 2.2 Oxidation and Reduction Reactions
• CHAPTER 3.1 Synthesis of Alcohols (ROH)
• CHAPTER 3.2 Synthesis of Alkyl (RX) and Aryl Halides (ArX)
• CHAPTER 3.3 Synthesis of Ethers (ROR')
• CHAPTER 3.4 Synthesis of Thiols (RSH) and Thioethers (RSR')
• CHAPTER 3.5 Synthesis of Amines (RNH2) and Anilines (ArNH2)
• CHAPTER 3.6 Synthesis of Alkenes (R2C=CR2)
• CHAPTER 3.7 Synthesis of Alkynes (RC=CR')
• CHAPTER 3.8 Synthesis of Alkanes (RH)
• CHAPTER 3.9 Synthesis of Aldehydes and Ketones (RCHO, R2C=O)
• CHAPTER 3.10 Synthesis of Carboxylic Acids (RCO2H)
• CHAPTER 3.11 Synthesis of Carboxylic Acid Derivatives
• CHAPTER 4.1 Synthesis of ß-Hydroxy Carbonyls and a,ß-Unsaturated Carbonyls
• CHAPTER 4.2 More Enolate Reactions: Synthesis of 1,3-Dicarbonyls, 1,5-Dicarbonyls, and Cyclohexenones
• CHAPTER 4.3 "Illogical" Disconnections: Umpolung (Polarity Reversal)
• CHAPTER 5.1 Electrophilic Aromatic Substitution (ArH + E+ ? ArE)
• CHAPTER 5.2 Synthesis of Aromatic TMs via Diazonium Salts (ArN2+ + Nu ? ArNu)
• CHAPTER 5.3 Nucleophilic Aromatic Substitution (ArX + Nu: ? ArNu)
• CHAPTER 6.1 Synthesis of Cyclopropanes
• CHAPTER 6.2 Synthesis of Cyclobutanes
• CHAPTER 6.3 Synthesis of Five-Membered Rings (Radical Cyclization Reactions)
• CHAPTER 6.4 Synthesis of Six-Membered Rings (Diels–Alder Reaction)
• CHAPTER 7.1 Reactions That Form Racemates
• CHAPTER 7.2 SN2 Mechanism: Backside Attack
• CHAPTER 7.3 Elimination Mechanisms
• CHAPTER 7.4 Additions to Alkenes and Alkynes
• CHAPTER 7.5 Additions to Carbonyls
• CHAPTER 7.6 Additions to Enolates: Aldol Stereochemistry
• CHAPTER 7.7 Enantioselectivity and Asymmetric Syntheses

Part VII Problems Stereochemistry
Solutions to Problems

• Solutions to Part I: Protective Groups 267
• Solutions to Part II: Nucleophiles, Electrophiles, and Redox 270
• Solutions to Part III: Monofunctional Target Molecules (1-FG TMs) 274
• Solutions to Part IV: Difunctional Target Molecules (2-FG TMs) 286
• Solutions to Part V: Aromatic TMs 303
• Solutions to Part VI: Cyclic TMs 310
• Solutions to Part VII: Stereochemistry 320

Index

About the Author

• Laurie S. Starkey, PHD, is a Full Professor of Chemistry at California State Polytechnic University, Pomona, where she has been teaching organic chemistry and organic synthesis since 1996. Dr. Starkey earned the College of Science's Distinguished Teaching Award in 2000. Her research interests lie in the area of chemical education, including the development and assessment of online learning tools and the creation of educational videos for YouTube and Educator.com.

Book Details

• Paperback: 360 pages
• Publisher: Wiley; 1 edition (February 28, 2012)
• Language: English
• ISBN-10: 0470484098
• ISBN-13: 978-0470484098
• Product Dimensions: 9.3 x 6.2 x 1 inches

List Price: $49.95 

 

Chopra: Introduction to Google SketchUp 2nd edition

Considerably easier to use than other 3D software, Google SketchUp has found a niche in architecture, landscape design, real estate development, furniture building, and other design professions. This book provides an accessible approach that assumes no previous 3D modeling experience and explains the basic concepts involved in 3D modeling. Introduction to SketchUp shows readers how to build a 3D model, print it, share it, export it to another professional design package, export it to Google Earth, and create a 3D animated tour. It also helps readers harness the power of Google SketchUp so that they can populate Google Earth with 3D buildings, monuments, and other sculptures.

This edition is updated with the latest version of Google SketchUp software, easy-to-read, and practical, this text not only helps you learn how to use Google SketchUp at your own pace; it helps you master the core competencies and skills you need to succeed. Developed with architects, interior designers, landscapers and other design gurus in mind, Google SketchUp is the fast, easy way to build 3D models of anything you wants—buildings, furniture, landscapes, or your own unique creations.

Key Features

• Assumes no prior experience with SketchUp.
• Covers both the retail (SketchUp Pro) and free Google download versions.
• Explores how to harness the power of Google SketchUp to create 3D models, add textures, create animated walkthroughs, and export models into Google Earth.
• Career Connection and In the Real World sections presents real life examples throughout the text, which illustrates how professional architects, interior designers, and other design gurus use Google SketchUp.
• Clear, everyday language and clean format. Students can read each chapter without being intimidated by difficult language or overwhelmed by sidebars, textboxes, and other fillers that interrupt the flow of the writing.
• Modular format. Instructors can reorder textbook content to suit the needs of a particular class. The text proceeds logically from the basics to more challenging material, and chapters are further organized into sections that are self-contained for maximum teaching and learning flexibility.
• Tips from the Professionals. A list of tips that provide relevant advice and helpful tools for students.
• Apply: What Would You Do?These questions drive home key ideas by asking students to synthesize andapply chapter concepts to new, real-life situations and scenarios.
• Be a Designer, Architect, and Developer...Found at the end of each chapter, “Be a . . .” questions are designed to extend students’ thinking and are thus ideal for discussion or writing assignments. Using an open-ended format and sometimes based on Web sources, they encourage students to draw conclusions using chapter material applied to real-world situations, which fosters both mastery and independent learning.

New to this edition

• New pedagogical features and instructor support:
• For Example boxes.
• Career Connections.
• In the Real World.
• Apply: What Would You Do?
• Be a Designer, Architect, and Developer.
• Instructor’s Resource Manual.
• Chapter 2 now includes a section on mastering the rotate tool.
• Chapter 6 has been revised to include sections on creating new and editing existing terrain. This chapter also explains solids and demonstrates the proper use of solid tools to students.
• Chapter 8 now includes techniques to optimize photo textures, demonstrates how to wrap an image around a cylinder, and how to match more than one photo.
• Chapter 10 has a brief section on using scenes to manage your model.
• Chapter 11, was updated to include information on organizing your collections in the Google 3D warehouse and controlling access to your online models.
• Chapter 15 now provides an in-depth look at LayOut from working with dimensions, managing styles, and working with templates and scrapbooks.
• Online Bonus Chapter: Creating Dynamic Components.

Contents

• 1. Meeting Google SketchUp: A Brief Overview
• 2. Establishing the Modeling Mindset: Model Basics
• 3. Building Simple Models: Step-by-Step Instructions for Creating a Model of a Doghouse
• 4. Modeling Buildings: From Drafting a Floor Plan to Adding a Roof
• 5. Keeping Your Model’s Appearance: Working with Components
• 6. Creating Everyday Objects: Tools, Techniques, and Tips
• 7. Keeping Your Model Organized: Using the Outliner and Layers
• 8. Modeling with Photographs: Using Photo Match to Build Models
• 9. Changing Your Model’s Appearance: Applying Styles and Shadows
• 10. Presenting Your Model Inside SketchUp: Showing Off Your Model
• 11. Working with Google Earth and the 3D Warehouse: Tying Together All of Google’s 3D Software
• 12. Printing Your Work: With a Windows PC and a Mac
• 13. Exporting Images and Animations: Making Image Files and Movies
• 14. Exporting to CAD, Illustration, and Other Modeling Software: Using SketchUp Pro
• 15. Creating Presentation Documents with LayOut: Presenting 3D SketchUp Pro Models on Paper and on Screen: Working with Templates and Scrapbooks
• 16. Troubleshooting and Using Additional Resources: Fixing Problems and Enhancing Your Model
• Glossary
• Index
• Bonus Chapter. Building Your Own Dynamic Components

Book Details

• Paperback: 554 pages
• Publisher: Wiley; 2 edition (February 21, 2012)
• Language: English
• ISBN-10: 1118077822
• ISBN-13: 978-1118077825
• Product Dimensions: 9 x 7.3 x 0.9 inches

List Price: $56.49