The only comprehensive, official guide to buying and earning money on eBay Australia.
Written by an eBay insider with more than ten years of experience with the company, The New eBay guides you through the very basics to the more complicated—from a brief history of eBay itself to simple site navigation to every complexity of buying and selling. Whether you just want to earn a few dollars on the side or turn your hobby into a full-time business, this book explains it all.
Written in clear, user-friendly language backed by simple step-by-step instructions and helpful screen grabs from the site, the book covers everything first-timers need to know and all the secrets experienced sellers wish they knew.
Perfect for every eBay user, from part-timers to serious sellers who want to build a profitable business, The New eBay is the ideal guide for anyone who wants to get the most out of the world's most popular shopping and selling site.
Key Features
- The first complete official guide for eBay Australia written by a company insider.
- Covers such topics as finding items and bidding on them, pricing and listing items for sale, accepting payments, tracking sales, logistics, customer service, and more.
Contents
- Introduction
Part I : Getting started
- 1 eBay basics
Part II : Finding and buying products
- 2 Searching for products
- 3 The search results page
- 4 Browsing for products
- 5 The View item page
- 6 Bidding on and buying products
- 7 Paying for an item
- 8 Keeping track of purchases in My eBay
- 9 Troubleshooting purchases
- Buying TOP 10
Part III : Selling a product (Basic selling)
- 10 An introduction to selling
- 11 Registering as an eBay seller
- 12 Listing an item for sale
- 13 Keeping track of listings using My eBay
- 14 Accepting payments
- 15 Postage and handling tips
- 16 Customer service
- 17 eBay’s selling fees
- 18 Troubleshooting for eBay sellers
- Basic selling TOP 10
Part IV : Planning your pro table eBay business (Advanced selling part I)
- 19 The foundations of a profi table business
- 20 Researching products, competitors and customers
- 21 Sourcing products to sell
- 22 Budgeting for profit
- 23 Setting up your business operations
- 24 Your eBay brand
- 25 Listing your products and managing inventory
- 26 Best match — visibility in eBay search
- 27 Opening a store and marketing options
- 28 eBay and PayPal fees
- Planning a business TOP 10
Part V : Running a successful eBay business (Advanced selling part II)
- 29 Managing sales and customers
- 30 Accepting and tracking payments
- 31 Shipping and packaging
- 32 Reporting
- 33 Troubleshooting for eBay businesses
- Running a business TOP 10
- Conclusion
- Appendix: Creating a complete business plan
- Index
About the Authors
- Todd Alexander has been working for eBay for over 10 years and is currently the Director of Onsite Search. Through his workshops and his best-selling pocket guides, he has trained tens of thousands of people throughout the Asia–Pacific region to get the most out of eBay.
Book Details
- Paperback: 296 pages
- Publisher: Wiley; 1 edition (c2013)
- Language: English
- ISBN-10: 1118588533
- ISBN-13: 978-1118588536
- Product Dimensions: 9 x 6.1 x 0.8 inches
- List Price: $24.95